Ecover stands for sustainability. They even speak of a 'Clean world revolution', and they mean it. Recovering and reusing packaging, finding biodegradable alternatives to plastic and thus reducing their plastic footprint. Ecover wants to be a role model for other organisations and they do so thoroughly. They have therefore been partners of the Eneco Clean Beach Cup for several years, one of the many initiatives they wholeheartedly support

Find out what the revolution entails here: Ecover Belgium | Ecover The Netherlands

De Click is a project by Fost Plus to eliminate street trash. Everyone gets annoyed by street trash from time to time. To encourage people to collect trash in their neighbourhood, De Click gives you rewards for collected trash. You scan the waste you collect and get Circular Ucoins instead. In certain areas, you can redeem your Circular Ucoins at local merchants, but you can also choose from national vouchers or support initiatives such as Natuurpunt.

Click here and discover De Click

“The ocean is alive and we’ve got to take care of it.”, according to Jack O'Neill, founder of O'Neill. What once started small has since grown into one of the biggest surf and sportswear brands. But the passion for surfing and thus the ocean is clearly still there. O'Neill is constantly looking for sustainable innovations and alternatives. The company aims to make all their products at least 50% from recycled materials by 2025. They support and organise beach cleanups all over the world, making them a proud partner of the Eneco Clean Beach Cup.

Discover O'Neill's sustainable collection at oneill.com

Find out all about O'Neill's Ocean Mission here

Mount Gay is the oldest distillery in the world, with 320 years of experience in rum production. Sugarcane molasses and naturally coral-filtered water give the rum a unique flavour. They are putting their shoulders to the wheel this year for the first time in the Eneco Clean Beach Cup, demonstrating their commitment to clean beaches and a more sustainable world.

Find out all about Mount Gay at mountgayrum.com

Music sounds particularly nice on the beach, but even nicer when the beach is plastic-free. That is why Studio Brussel has been a steady partner of the Eneco Clean Beach Cup for years. As usual, StuBru will provide swinging music during a live broadcast from the main location in Blankenberge. By putting its shoulder to the wheel, Studio Brussel is informing nearly one million people through radio and online channels. The radio station also made a special edition of Merol's ‘Hou je bek en bef me’. Watch the video on Youtube.

Curious about what else Studio Brussels is doing? Take a look at stubru.be

Hyundai is once again a partner of the Eneco Clean Beach Cup this year. It grew in no time to become a leading carmaker in the field of alternative powertrains and zero-emissions. Hyundai is providing four all-electric IONIQ 5 cars to the organisers of the Eneco Clean Beach Cup to cover the miles associated with organising such an event. The interior of the IONIQ 5 uses recycled stray fishing nets. Eye-catcher: At this year's Auto Show, you will find an IONIQ 5 completely wrapped in Eneco Clean Beach Cup style.

View Hyundai's entire selection in Belgium at hyundai.be

View Hyundai's entire selection in The Netherlands at hyundai.nl

SEA LiFE Blankenberge is home to the only seal sanctuary in Belgium. Since 1998, seals have been taken in and cared for there, before being released back into the sea. During the presentations you will learn about feeding and care techniques and go home with lots of fun facts.

The North Sea Chefs are encouraging chefs, amateur cooks and anyone who loves fish to use less well-known fish species and bycatch responsibly. We should eat what the fisherman catches. But there are not only fish in the sea, there are some 150 million plastic bags floating around in the North Sea and 20,000 tonnes of waste is added every year. 80% of that waste washes up on our beautiful beaches. This is why the North Sea Chefs can be found at the Eneco Clean Beach Cup every year. Fun fact: all the North Sea Chefs' aprons are made of at least 65% recycled plastic bottles!

See what the North Sea Chefs stand for and what they do here.

Surfrider is for everyone who loves the sea and wants to protect our beautiful North Sea, coast and surf spots. Surfrider operates in 12 countries and has more than 18,000 members. For more than 30 years, they have been committed to issues such as clean water, clean beaches and the protection of surf spots. They do this through campaigns, education, events, projects and collaborations. The Eneco Clean Beach Cup is one of those events.

Find out all about the Surfrider Foundation Europe at surfrider.eu

Sustainability, seasonal ingredients and home-grown products are obvious for Foodbag, which delivers weekly meal boxes and unique recipes to your home. Foodbag does not work with stocks, so orders coming in are ordered directly from the producer to keep the chain as short as possible and the products as fresh as possible. The use of packaging is also kept to an absolute minimum. So joining forces with the Eneco Clean Beach Cup was a no-brainer for Foodbag.

There is always something for everyone on foodbag.be

Mooimakers is an established name when it comes to raising awareness and campaigning around street trash. This Flemish initiative actively supports individuals, schools, associations, local authorities and companies that want to dedicate themselves to a cleaner environment. They do so by providing free cleanup material, but also with themed lessons, games, cleanup actions, etc. This year, Mooimakers is once again a partner of the Eneco Clean Beach Cup.

Find out how Mooimakers tackles the problem at mooimakers.be

After the plastic and waste is collected from the beaches, something naturally needs to happen to it. We have relied on Renewi for this for many years. They collect all the waste gathered after the Eneco Clean Beach Cup and start processing it. Everything that can be recycled or used for something else is given a second life. The rest is fully sorted and processed. The result of their work? Less waste, smarter (re)use of scarce raw materials and fewer CO2 emissions. This is how they work towards a cleaner, circular world in which waste no longer exists.

Discover Renewi Belgium | Renewi The Netherlands

TrashUre Hunt raises awareness on environmental and waste issues in an accessible but effective way. Using creative activities for all ages, participants 'hunt' for waste. This shows in a fun way that small actions can make a big difference. By doing so and by motivating people to take action, they hope to change behaviour and make people consciously live more sustainably.

Curious about the activities organised by TrashUre Hunt? Take a look at trashurehunt.org

Checkpoint A ensures everything runs smoothly from registrations to registration of collected waste. Our digital heroes. So during the event, they ensure that data on the waste collected is recorded so that we know in real time how much waste was collected. If you were at the main location last year, you no doubt saw the big screen showing the weight per location.

See what Checkpoint A has to offer at checkpointa.be

For many years, Princes has been ensuring that young and old can enjoy delicious canned fish. All fish is caught in a 100% socially responsible way. From each can you can find out where the fish was caught and the route the fish took after being caught. Princes is committed to sustainable and socially responsible fishing worldwide. Since last year, they have been a partner of the Eneco Clean Beach Cup, so they are also fully committed to clean beaches and less plastic in nature back home.

See all Princes initiatives on princes.eu

Wind- & Watersport Vlaanderen is the Flemish unisport federation for surfing, sailing and all related sports. Besides the innumerable negative consequences for marine life, for surfers and sailors, all that plastic and other waste in the sea also pollutes their sports field. To raise support for the problem, WWSV signed a mutual commitment with previous North Sea State Secretary Philippe De Backer. WWSV has been involved in the Eneco Clean Beach Cup since its very beginning and is enthusiastically putting their shoulder to the beach-cleaning action again this year.

Get to know Wind- & Watersport Vlaanderen on wwsv.be

WePlog is an app which makes it very easy to collect street trash in your own neighbourhood. The street map colours dirty streets red and clean streets green. You can also join the Eneco Clean Beach Cup community. Within the community, the time you spend collecting street trash is accumulated and, for every 150 minutes, WePlog plants a tree!

Find out all about WePlog at weplog.be

Fast Forward is a Ghent-based event agency and has been involved in organising the Eneco Clean Beach Cup from the very beginning. As the organising force behind the event, Fast Forward is committed every year to making the first sunday of spring all about nature, the plastic issue and clean beaches.

Discover the events Fast Forward organises at fastforward.com

Blankenberge, with its famous Belgium Pier, is this year's operating base for the Eneco Clean Beach Cup in Belgium. By supporting this project, the city is showing that the topic of sustainability and climate is one of its priorities. Blankenberge is obviously doing more than just cleaning the beach. The city is working hard on the construction of a brand new sustainable sports complex and has great plans for a wind farm. A green city with a beautiful beach, the perfect main location for the Eneco Clean Beach Cup.

Discover what Blankenberge has to offer on blankenberge.be

With more trees than residents and 111,000 hectares of dunes, parks and country estates, The Hague is one of Europe's greenest cities. A city bustling with sustainable businesses, restaurants and initiatives, which also has room for an extensive network of electric charging stations. The Scheveningen district is the Netherlands' most popular coastal town, making it the ideal base for the Eneco Clean Beach Cup. Surf's Cool will serve as the main location in the Netherlands for the second year in a row.

Take a look what this green city has to offer on denhaag.com